Salesforce Marketing Cloud Developer

Role

A JAM Salesforce Marketing Cloud Developer works with account and development teams to set up, test and deploy complex, dynamic, data-driven marketing campaigns for some of Canada’s biggest brands. Supported by a team of over 100 one-to-one communication experts, you’ll enjoy a culture that promotes personal and professional growth.

Responsibilities

  • Manage multiple Salesforce Marketing Cloud (ExactTarget) accounts for enterprise-level clients
  • Lead the deployment of complex and dynamic data-driven email marketing campaigns within expected timelines from set up to testing, to live launch
  • This can include but is not limited to:
    • Write HTML and testing in multiple platforms & environments
    • Set up data imports, exports & segmentation filters
    • Implement personalization & dynamic content
    • A/B testing
    • Performance reporting, tracking & data pulls
    • Work alongside Account Team for client UAT testing
    • Work with vendor platform support and deliverability teams to proactively investigate and resolve client issues
    • Recommend process improvement strategies and help develop efficiencies to help manage client expectations
    • Support Account Team and clients with technical expertise and best practices, and provide guidance on client expectations
    • Provide Account Team with expertise based on previous issues, resolutions, emerging concepts and industry trends
    • Provide support and expertise to the Development Team in building, versioning and testing emails effectively based on campaign requirements

Desired Skills & Experience

  • 1–3 years of directly related executional experience in email marketing
  • Proven experience deploying emails through email marketing platforms such as Salesforce Marketing Cloud (ExactTarget) or similar enterprise level ESP/marketing automation tools: Adobe Campaign, Responsys, StrongView and/or Silverpop
  • Strong understanding of HTML and CSS
  • Experience with AMPscript (nice to have)
  • Understanding of Canada’s Anti-Spam regulation (CASL)
  • Experience in scripting languages to access data such as SQL
  • Strong knowledge of best practices for email creative, segmentation, dynamic content, testing methodologies, deliverability, etc.
  • Experience in data-driven and creative thinking to analyze campaign results
  • Strong organizational, analytical, and problem solving skills
  • Proven ability to work in a fast-paced, dynamic environment with competing deadlines and multiple priorities
  • Bachelor’s Degree in Computer Science and/or Computer Programming

Soft Skills

  • Confidence without ego
  • A glass-half-full type – a positive attitude takes you places
  • Focused on every last detail because you get the big picture
  • Eager to question things – there is opportunity in questions
  • Accountable, even when that means highlighting a mistake
  • Eager to make those around you better
  • Always up for a challenge

Please apply with your resume to jobs@jamdirect.ca. Please ensure that you include both your first and last name in the file name, and include the subject line ‘Application: Salesforce Marketing Cloud Developer’.

JAM

67 Mowat Ave., Suite 143,
Toronto, Ontario, M6K 3E3

info@jamdirect.ca